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Is Brainstorming Broken?

June 11, 2012 by Devin Henkel Leave a Comment

I just got done reading William Duggan's post on strategy+business called "How Aha! Really Happens." It is an interesting read and I'll let you read it for yourself rather than try to recap it here. For brevity's sake an our purposes, let it suffice to say that Mr. Duggan asserts that the process companies use to come up with solutions to problems is flawed in that the focus is … [Read more...]

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