In college, I learned about new music from my friends. Like it or not, I picked up tips about personal style from them, too. You can blame them for some of the looks I've sported through time. The important point here is that my market-facing tendencies are not defined by my age, race, or socio-economic status as much as they are by the people I hang out with. This is why … [Read more...]
Prioritizing Preferece: The Challenge of Managing Design
Managing any initiative is a complex affair - juggling timelines, milestones, and dependencies; managing risks and mitigating factors. The management of design processes gets geometrically more complex when you add the wildcard of personal preference to decision points. Many non-designers are incapable of articulating their reasons for preference-based choices in a way that … [Read more...]