One of the big problems with most search technology is that it still functions in a Web 1.0 way. For instance, you type in your search term and hit enter; when results come back, you scan for what you want and if it you can't find it, you enter a new search term and hit enter again. It's kind of like Battleship - you take a shot where you think something is and then find out if … [Read more...]
Google Instant Search: Backing into semantics
What It Is Google recently released its Google Instant search product. It is basically a recommendation engine on steroids. The way it works is that, as you type, search terms are recommended; starting with the first letter. For instance, typing "W" will present you with the weather forecast based on your geographic location. That's because it assumes the word you are … [Read more...]