I've been asked to present to the senior management of one of our clients the fundamentals of Experience Design, as well as some thoughts about how they could benefit from employing the tools and techniques of an XD methodology. As I put my XD hat back on and collect my thoughts, I thought I'd capture those thoughts here. I usually define XD this way: Experience Design is … [Read more...]
They may say they value usability
I had the opportunity to provide some usability counsel to a client of the firm today. The client is implementing a multi-million dollar platform to provide commercial line insurance quoting functionality to their independent agents. I was contacted by the project team because the client had expressed an interest in utilizing user-centered design for this effort.As part of … [Read more...]